- Package design
The Antonakis Farm operates for the last 34 years in Rethymno, Crete, in the sector of standardization and trade of fresh local meat. Since 1996, it focused even more on the production of Cretan traditional cold cuts and smoked meat products.
Food For Thought undertook the design of the repositioning and communication strategy of the company aiming at launching its products in the organized retailing space.
On the whole, the design highlights the top quality of the products, the firm belief in the principles of the Cretan diet, the unique all over the world Cretan hospitality which can be appropriately felt when trying their dishes. Thus, our creative recommendation carries the message that the kindness of the Greek soul should be shared with a table full of goodies that are so generously offered by the Cretan countryside.