- Packaging Design
CANDIA NUTS is a family business based in Heraklion, Crete. Since its founding in 1992 and thanks to the company’s innovative selection of high-quality nut-based products, CANDIA NUTS has managed to establish itself as a leading household brand within the snack foods market both in Greece and abroad.
The company’s latest product comes as a pleasant surprise to all healthy snack lovers — the only nougat in the Greek market filled with authentic Greek yogurt. The yogurt-filled Greek Soft Nougat bar comes in 4 different delicious flavors: Cornel & Almond, Blueberry & Almond, Pistachio & Mastic, and Pecan & Caramel.
Food For Thought was in charge of creating the entire product image for this new range of goods. The packaging was designed to emphasize each unique flavor combination, whilst also highlighting the product’s main ingredient — yogurt. The visual design draws heavily from Greek culture, placing the yogurt clearly in the foreground, and emphasizing the product’s Greek origin. Combined with the display of the actual product, the Greek Soft Nougat bar packaging makes for a visually distinctive and captivating addition to every store shelf.