Food For Thought designed the rebranding of PORTOFINO

Food For Thought redesigned PORTOFINO’s logo, introducing elements of the brand’s past to the new era, aiming at highlighting its long-standing presence in Greece until today. The rebranding was based on vintage and modern elements’ blend, creating an integrated aesthetic identity which  was depicted on all the elements of the new store, its decoration, the menu, the packaging, the personnel’s uniforms and of course the company’s website.

The new location was named “Portofino – The Pizza Bar” by Food For Thought and it aims at being the new Kifissia’s hot spot!

PORTOFINO was the first pizza place to launched in Greece when its owners came from Canada and introduced American-style pizza in the market.